CALGARY STAMPEDE: CHAMPIONS

C&B’s Calgary Stampede integrated campaign for 2014 celebrates the true Champions: the everyday people who come out to watch it, wear it, eat it, live it and share it. These are the people who make this community-wide celebration the Greatest Outdoor Show on Earth.

So, what does it take to become a Stampede Champion?

This year, it’s a title held for those who simply show up.

STAMPEDE CHAMPIONS TELEVISION 

RADIO

PRINT

  

  

STAMPEDE 2014 PLANNER

2014 PARADE MARSHAL ANNOUNCEMENT VIDEO


#BEHINDOURBRAND